Black King

Black King is a Liverpool-based men’s underwear brand built around confidence, comfort, and contemporary design. With a modern point of view and a focus on everyday wear, the brand is designed to feel bold, distinctive, and self-assured. Through Market Me Digital, I was commissioned to develop Black King’s visual identity. I created six original logo concepts with full creative freedom across style and colour, resulting in a bold and versatile branding direction that reflected the brand’s modern, empowering ethos.